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DeKalb, Illinois, NewsTrain, Oct. 29-30, 2015
Please join us in DeKalb, Illinois -- about 65 miles west of Chicago -- for a two-day NewsTrain workshop on Thursday, Oct. 29, and Friday, Oct. 30, 2015. You will learn how to:
You Will Learn How To:
Michael J. Berens is an investigative projects reporter for the Chicago Tribune and a winner of the 2012 Pulitzer Prize for investigative reporting. He previously worked for The Seattle Times and The Columbus Dispatch, where he began as a copy boy in 1981. Berens’ work has received dozens of national awards, including multiple honors from the Society of American Business Editors and Writers, the National Press Club, the White House Correspondents Association, Investigative Reporters and Editors, and Associated Press Media Editors. Additionally, his work in recent years was recognized with a Gerald Loeb Award; Worth Bingham Prize for Investigative Journalism; Selden Ring Award for Investigative Journalism; and Barlett & Steele Award for Investigative Business Journalism. He is a frequent journalism trainer for various media-related organizations and is a former adjunct professor at the Medill School of Journalism at Northwestern University. @MJBerens1
Betsey Guzior is the online engagement editor for bizwomen.com. She was the features editor at The State Media Co. in Columbia, South Carolina, from 2005 to 2015, editing weekly sections specializing in lifestyle, arts and entertainment news. She also edited a weekly entertainment tab and drove specialized content offerings on thestate.com. Guzior, who joined The State in 2001, worked in newspapers starting in 1982, when she graduated from Eastern Illinois University. She also did graduate work at Southern Illinois University at Carbondale. She is past president of the Society for Features Journalism, a national organization of writers, editors and producers of lifestyle, arts and entertainment content. In 2010, she served as a multimedia fellow with the Knight Digital Media Center at the University of California at Berkeley. @BetseyGuzior
Kathy Kieliszewski made her first piece of multimedia with an eight-track player, a cassette tape, a vinyl record and a bunch of still pictures cut out of teen magazines. It was 1986, and she knew then she wanted to tell stories for a living. More than 25 years later, she's still telling stories as the visuals director at the Detroit Free Press and a four-time National Emmy Award-winning journalist. She oversees the video and photographic efforts of a staff of 13 photographers and editors. Kathy's most recent endeavor includes co-founding the Freep Film Festival, a new Free Press documentary film festival, to showcase films about or relevant to Detroit and Michigan. She is the producer of a feature-length documentary, Packard, The Last Shift, about one of Detroit's most notorious abandoned factories. @KKieliszewski
Charlie Meyerson, vice president of news for Rivet Radio Inc., has devoted a career to connecting great journalism with growing audiences at the intersection of communication and technology -- online, on air, in print. He's held managerial roles at the Chicago Tribune, chicagotribune.com, Tribune Co., WGN Radio and WNUA-FM. He's been an award-winning Internet/broadcast reporter at FM News Chicago, WXRT-FM 93.1; and a contributor to Chicago Public Media, WBEZ-FM 91.5; and Crain's Chicago Business. He's also been an adjunct professor of journalism at Roosevelt and Northwestern universities and Columbia College Chicago. @meyerson
Karen Workman is a senior staff editor on the news desk at The New York Times. She was a social strategy editor at The Times. She previously served as deputy breaking news editor at Digital First Media’s Project Thunderdome and has roots in local journalism. She began her career in 2004 at The Oakland Press in Pontiac, Mich. She worked as both a reporter and community engagement editor before moving to New York City in 2012. She was named to Editor & Publisher's "25 Under 35" in 2013, and has taken an active role in training initiatives throughout her career. @KarenWorkman
Producing enterprise stories efficiently Learn how to identify and pursue powerful enterprise stories from everyday records. Chicago Tribune reporter Michael J. Berens shares investigative techniques and strategies to distill high-impact enterprise from daily beats and shows you how to create authoritative work on multiple platforms. The goal is not to wait for news, but to make it happen efficiently. Bring your laptop for the exercise.
Data journalism 101 Once a potential enterprise story is identified, discover time-saving techniques to access and drill through mountains of information -- from paper records to electronic databases -- and extract the critical information that turns routine stories into must-read enterprise. Chicago Tribune reporter Michael J. Berens provides simple methods and innovative reporting tools to find what data an agency keeps and mold that raw data into hard-hitting stories. Bring your laptop for the exercise.
Am I doing social media right? Maximizing your use of social media for personal branding and audience engagement So, you're a journalist on social media, but you're not sure you're taking the right approach. New York Times editor Karen Workman offers tactics and tips to improve your comfort on social media, establish your brand, encourage community engagement, and measure how well your social media efforts are working.
Using social media as powerful reporting tools Social media can be used as powerful reporting tools, which are valuable whether you're facing a big breaking news story or an enterprise project. New York Times editor Karen Workman explains how to use social media platforms and complementary websites to locate expert and "real people" sources, crowdsource using Google forms, and curate social media content to augment your own content. Bring your laptop or smartphone for the exercise.
Using audience analytics to get your stories read The digital distribution of news has given us more data on what our audiences access than ever before. Find out from content strategist Charlie Meyerson what the key metrics are that journalists should watch to better understand their audiences, and how can they use that data to write better headlines and get their stories read.
Efficient video story forms for digital platforms Many newsrooms start out shooting video for digital platforms that look like TV-news segments. But there are other video story forms, including some that are quicker to produce and others that have a longer shelf life. Detroit Free Press Visuals Director Kathy Kieliszewski includes examples of video story forms and advice on when to pursue each, as well as advice on how newsrooms can improve planning and execution of the different video story forms. Bring your smartphone for the exercise.
Shooting effective video on your smartphone Shooting video effectively and efficiently on your smartphone makes it much easier to quickly edit and post high-quality video. Detroit Free Press Visuals Director Kathy Kieliszewski offers a model for anticipating and capturing the visuals and sound needed for good video. It includes simple standards for framing, lighting and sound, plus advice on essential equipment. Bring your smartphone for the exercise.
Creative approaches to local features coverage With staffs shrinking, how can features staffs continue to produce high-quality local coverage? Betsey Guzior, past president of the Society for Features Journalism, highlights best practices from small- to medium-sized newsrooms, including making better use of user-generated content.
Unleash your watchdog with beat mapping Watchdog reporting is our highest calling, the journalism that many of us got into this business to do and a proven way to distinguish your coverage from competitors and drive audience. Yet, making time for watchdog reporting is one of the hardest things to do in newsrooms, where demands increase while resources rarely do. NewsTrain Project Director Linda Austin offers a proven technique -- beat mapping -- to define the topics and issues that mean the most to your audience and to set clear expectations and priorities for watchdog reporting, including source development, to cover those issues.
NewsTrain's 2015 donors included Advance Local, The Ethics & Excellence in Journalism Foundation, The Associated Press, The APME Foundation, Scripps Howard Foundation, the Gannett Foundation, GateHouse Media, the Samuel I. Newhouse Foundation and APME past and present board members.