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|Halifax, Nova Scotia|
Halifax, Nova Scotia, NewsTrain, May 6-7, 2016
Come to beautiful Halifax, Nova Scotia, for two full days of digital training on May 6-7, 2016. Sessions include:
Registration is just US$75 and includes two full days of training, plus continental breakfasts and lunches.
What You Will Learn
You will learn how to:
The blue and green tracks on the agenda allow for smaller class sizes. All attendees receive the same instruction, just at different times.
More on Your Instructors
Matt Frehner is the editor in charge of The Globe and Mail’s interactive news team. He leads a group of editors, designers and developers who work on projects that use data, Web design and multimedia to tell stories in new ways. "Think of it as a small startup within the newsroom, working in concert with some of the best journalists in the country. It’s fun," he says. @mattfrehner
Kathy Kieliszewski made her first piece of multimedia with an eight-track player, a cassette tape, a vinyl record and a bunch of still pictures cut out of teen magazines. It was 1986, and she knew then she wanted to tell stories for a living. Thirty years later, she's still telling stories as the visuals director at the Detroit Free Press and a four-time National Emmy Award-winning journalist. She oversees the video and photographic efforts of a staff of 12 photographers and editors. Kathy's most recent endeavor includes co-founding the Freep Film Festival, a Free Press documentary film festival, to showcase films about or relevant to Detroit and Michigan. She is the producer of a feature-length documentary, Packard, The Last Shift, about one of Detroit's most notorious abandoned factories. @KKieliszewski
Jennifer MacMillan recently joined CBC Nova Scotia's digital team in Halifax. She spends most of her day thinking about how to use social media to connect Nova Scotians with what's important to them. Prior to the CBC, she was in Toronto as the managing editor of news for The Huffington Post Canada, the first international edition of HuffPost. From 2008 to 2013, she worked at The Globe and Mail, starting as a home page editor. She became The Globe's community editor in 2010, responsible for its social media strategy and growth on Twitter and Facebook. MacMillan's first job in journalism was editor-in-chief of the Journal, the student newspaper at Queen's University in Kingston, Ontario. She has a master's degree in journalism from Ryerson University in Toronto and got her start covering everything from local politics to marine rescues as an intern at The Canadian Press in Halifax. @jenmacmillan
Daniel Victor is a senior staff editor at The New York Times, where he spent his first two years as a social media editor. He now reports for the Times' Express Team, a breaking-news desk that covers news readers are searching for and talking about online. Prior to arriving at The Times in 2012, he ran social media and crowdsourcing for ProPublica, a nonprofit newsroom for investigative journalism. Before that he launched a hyperlocal site for Philly.com and The Philadelphia Inquirer. He was a community host for TBD, a website/TV station that covered local news and sports in Washington. He began his career with four years as a reporter for The (Harrisburg, Pa.) Patriot-News, where he had almost every beat at the paper: cops and courts, local government, state government, national politics, features and just about everything in between. He wrote for the Centre Daily Times while attending Penn State and enjoyed a summer internship at The Wichita (Kansas) Eagle. @bydanielvictor
Am I doing social media right? Maximizing your use of social media for personal branding and audience engagement So, you're a journalist on social media, but you're not sure you're taking the right approach. Instructor Daniel Victor offers tactics and tips to improve your comfort on social media, establish your brand, encourage community engagement, and measure how well your social media efforts are working.
Using social media as powerful reporting tools Social media can be used as powerful reporting tools, which are valuable whether you're facing a big breaking news story or an enterprise project. Instructor Daniel Victor explains how to use social media platforms and complementary websites to locate expert and “real people” sources, crowdsource using Google forms, and curate social media content to augment your own content.
Digital storytelling: making smart choices What’s the best way to tell a particular story: text, photos, video, audio, curation, interactive graphic or some combination. What are the strengths of different digital formats? What’s the time involved to produce them? What works best on which platform and for which audiences? Instructor Matt Frehner will help you answer these questions.
Planning for breaking news in a mobile-first, multi-platform environment Instructor Daniel Victor will help you emerge with a checklist for constructing a breaking-news coverage plan, including how to deploy staff to utilize social media (both as a news platform and a reporting tool), live-blog and curate other news sources, use crowdsourcing and social media to gather information, verify user-generated content, make the best use of smartphone video, and quickly access relevant public records.
Writing for mobile With mobile traffic approaching or surpassing desktop traffic at many news organizations, writing specifically for mobile audiences has become crucial. Writing for mobile is like writing for online on steroids. With instructor Matt Frehner, learn the best practices for writing content for mobile readers, with special emphasis on creating engaging headlines for both readers and search engines.
Efficient video story forms for digital platforms Many newsrooms start out shooting video for digital platforms that look like TV-news segments. But there are other video story forms, including some that are quicker to produce and others that have a longer shelf life. Instructor Kathy Kieliszewski includes examples of video story forms and advice on when to pursue each, as well as advice on how newsrooms can improve planning and execution of the different video story forms. Bring your smartphone for the exercise.
Shooting effective video on your smartphone Shooting video effectively and efficiently on your smartphone makes it much easier to quickly edit and post high-quality video. Instructor Kathy Kieliszewski offers a model for anticipating and capturing the visuals and sound needed for good video. It includes simple standards for framing, lighting and sound, plus advice on essential equipment. Bring your smartphone for the exercise.
Taking powerful news photos with your smartphone The best camera you have is the one in your pocket, the saying goes. Learn from instructor Kathy Kieliszewski the capabilities of your smartphone’s camera, and apply the basics of good composition and lighting to portraits and action shots. Bring your smartphone for the exercise.
Using audience analytics to get your story read The digital distribution of news has given us more data on what our audiences access than ever before. Trainer Jennifer MacMillan explains what the key metrics are that journalists should watch to better understand their audiences, and how can they use that data to make write better headlines and get their stories read.
NewsTrain's 2015 donors included Advance Local, The Ethics & Excellence in Journalism Foundation, The Associated Press, The APME Foundation, Scripps Howard Foundation, the Gannett Foundation, GateHouse Media, the Samuel I. Newhouse Foundation, Pepper Hamilton LLP and APME past and present board members.