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|New England NewsTrain|
Train in social, video, mobile and data at New England NewsTrain on Oct. 14, 2017
Come to Beverly, Massachusetts -- just 26 miles north of Boston -- for a full day of digital training on Oct. 14, 2017.
Training Sessions Include:
Early-bird registration is just $75 and includes a full day of training, plus light breakfast and lunch. The early-bird rate ends Sept. 14, increasing to $85 on Sept. 15.
You Will Learn How To:
The blue and green tracks on the agenda allow for smaller class sizes. All attendees receive the same instruction, just at different times.
Getting your story read: maximizing social media for branding and audience engagement This session offers tactics and tips to improve your writing on social media, establish your brand, encourage community engagement, and measure how well your social media efforts are working.
Using social media as powerful reporting tools Social media can be used as powerful reporting tools, which are valuable whether you're facing a big breaking news story or an enterprise project. Learn how to use social media platforms and complementary websites to locate expert and “real people” sources, crowdsource using Google forms, and curate social media responsibly to augment your own content.
Viral video: shooting shareable smartphone video Columbia’s Tow Center for Digital Journalism studied what makes for successful news video and recommended that reporters shoot fast, raw clips posted instantly from the field, leaving in-depth, more sophisticated video stories to highly trained video journalists. Learn how to produce those clips of under one minute with minimal editing. Use a tripod and external microphone and sequence your best five shots to create shareable video – without getting in the way of your reporting. Bring your smartphone for the exercises.
Storytelling on mobile: making smart choices Forty-four of the 50 largest newspapers get the majority of their digital traffic on mobile. We need a new storytelling tool kit to attract and better serve our audience on mobile. On a small screen, what’s the best way to tell a particular story: digest, explainer, bulleted live updates or what-we-know lists, photo, video, graphic, audio, games, curation, or some combination? And what are the tools to make that happen as efficiently as possible?
Data-driven enterprise off your beat How do you fit enterprise stories around the many other demands you face as a beat reporter to write dailies, file web updates, tweet and shoot video? One way is to take advantage of the plethora of local data available online to spot and develop unique stories for your news outlet. All you need is either you or someone else in your newsroom who can download and sort databases in a spreadsheet program, such as Excel. Learn how to find and analyze data, enabling you to spot the enterprise stories in the numbers, whether your beat is sports, health, business, education, local government or cops and courts. Bring your laptop for the exercises.
We will be naming the trainers shortly. If you'd like to recommend trainers to teach these skills, please email Linda Austin, NewsTrain project director.
If you'd like to be notified when the trainers are set, please provide your email address.
NewsTrain's 2016 donors include The Associated Press, The APME Foundation, the Samuel I. Newhouse Foundation, Scripps Howard Foundation, GateHouse Media LLC, Pepper Hamilton LLP, Levine Sullivan Koch & Schulz LLP and APME past and present board members.