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APME Update, Sept. 16, 2015
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APME UPDATE – Sept. 16, 2015



Oct. 1 - Deadline for applying to host a NewsTrain workshop

Oct. 15-16 - NewsTrain in Monroe, Louisiana

Oct. 16-18 – ASNE-APME conference at Stanford University

Oct. 29-30 - NewsTrain at Northern Illinois University

Nov. 13-14 - NewsTrain in Philadelphia

Jan. 21, 2016 - NewsTrain in Lexington, Kentucky





Take a look at some of the sessions for the Silicon Valley conference Oct. 16-18 at Stanford University in Palo Alto, California. The theme is 3-D: Diversity. Digital. Disruption. APPM is also a partner.


Friday evening’s opening session starts with a talk on creativity by David Kelley, founder of the Institute of Design at Stanford. It will be followed by the opening night reception which will include a stand-up comedy routine and the annual live and silent auctions of great items.


On Saturday, we’ll have:


-       Tom Rosenstiel of the American Press Institute will lead off with “What’s New, What’s Next,” looking as what the future has in store for the news industry.

-       “Coffee With Your Counsel” gives you a chance to ask questions of Kevin M. Goldberg of Fletcher, Heald & Hildreth and Pepper Hamilton attorney Terry Mutchler.

-       The ASNE-APME awards luncheon will celebrate the best in journalism.

-       “Lessons Learned in Covering the Protests in Ferguson,” with Lynden Steele, assistant managing editor for photography, St. Louis Post-Dispatch.

-       “Flip It! Disruptive Ways to Engage Untapped Audiences” will explore innovative engagement techniques.

-       “Drone Journalism: A New Perspective on the News” will take a look at a powerful and compelling new tool for visual storytelling.

-       “News in Real Time” will discuss the tactics and tools in an era of 24/7 news.

-       At “The New Sheriff in Town,” editors who’ve recently moved to top leadership roles will share their strategies for innovation in a candid conversation with Jill Geisler, Bill Plante chair of Leadership and Media Integrity, Loyola University Chicago.

-        “Next Generation News Habits” will discuss what we know about the best ways to engage younger audiences. Moderator will be Jim Brady, CEO, Stomping Ground Media.

-       “The War on Science: What Journalists Need to Know” will explore why millions of Americans reject what science says about topics like global warming.

-       We Five (“You Were on My Mind” and “Let’s Get Together”) founder Jerry Burgan and alums Debbie Burgan and Tholow Chan will give a special concert for the conference.


On Sunday, sessions will be:

-       “Startup Stories: What Journalists Can Learn from Silicon Valley” will feature entrepreneurs sharing their experiences starting innovative new media ventures.

-       In “Following the Money in 2016,” top AP journalists will review the state of play in campaign finance and offer strategies to help follow the money all way to Election Day.

-       S. Mitra Kalita, managing editor for editorial innovation, Los Angeles Times, will be the keynote speaker at lunch on “How do you build an airplane while flying it?”

-       “New Media, New Ethics” will focus on the question: “Is there an ethical foundation for journalism today?”

-       A panel of experts will discuss how journalists are struggling to find the delicate balance between covering terrorism and cyberterrorism while not amplifying the impact of terrorist acts or violating either national security or personal privacy.

-       Tina Seelig, executive director, Stanford Technology Ventures Program, will close the conference by discussing how to get ideas out of your head and into the world.


Register now: The registration fee is $275 for members of ASNE and APME and $375 for nonmembers. There are special rates for retired editors, spouses, students and APME's Regents. Click here to register.  


Questions? Contact Sally Jacobsen at or Cindy Roe at




For the ASNE-APME conference, we've got a stunning array of items up for bid at the opening night reception and auction from 6 p.m. to 8 p.m. Friday, Oct. 16, at the Frances C. Arrillaga Alumni Center, 326 Galvez St., on the Stanford campus.

Come eat, drink and spend your hard-earned money at what will be a fun and lively evening. Help APME and ASNE serve journalism by bidding for great items in our live and silent auctions. You might take home a great weekend getaway package to Broadway, two sets of four 50-yard-line tickets to the Arizona-USC game and the Rose Bowl, four tickets to a Chicago Bulls game and two to a Chicago Blackhawks game, five nights in a condo on the Jersey shore, a Kindle Fire, a "Visit Memphis" package and much more.

To donate, please fill out the 2015 pledge form. Email or mail to Kim Meader at, Arizona Republic, 200 E. Van Buren St., Phoenix, AZ 85004, or fax to 602-444-4374

You'll want to be there for this gathering at our annual conference, but just in case, but we're offering bidding on some of the great grabs from afar. These bids will be the starting point for the Oct. 16 live auction at the conference. If you can't make it and don't want to lose out, just pre-bid and include a maximum bid for the conference. We'll try to bid for you until that maximum is reached.

The Online Auction will close at 4 p.m. Friday, Oct. 16. Winners will be notified within 48 hours.

Here's the link for auction items:




Hosting NewsTrain brings home affordable training in the skills that matter most to journalists in your area. We are seeking sites for three NewsTrains in 2016 to follow our workshop in Lexington, Kentucky, on Jan. 21.

NewsTrain staffers work closely with successful applicants and their host committee of local journalists to determine critical training needs. Then, NewsTrain finds and pays top-flight trainers to address those needs. Attendees’ $75 registration fee is retained by APME.

The host committee’s obligation includes supplying a light breakfast, lunch and snacks for either a one-day or two-day workshop attracting 100 journalists, journalism students and journalism educators. It should seek local sponsors to cover that cost, which can run $1,500 to $3,000, depending on the length of the workshop and catering costs. The host committee also markets the workshop regionally and secures a venue, usually a free or low-cost university site.

Details on how to apply are at Questions? Email Project Director Linda Austin at




Four NewsTrain workshops will offer training in the digital skills identified by local journalists as vital to their success. 

·       Monroe, Louisiana, Oct. 15-16, 2015, social media, mobile newsgathering, data-driven enterprise reporting, mobile-first breaking news coverage, journalism ethics in the digital age.

·       DeKalb, Illinois, (65 miles west of Chicago) Oct. 29-30, 2015, social media, smartphone video, audience analytics, data-driven enterprise reporting, beat mapping, creative local features coverage.

·       Philadelphia, Nov. 13-14, 2015, a digital-storytelling boot camp including social media, data-driven enterprise reporting, smartphone video and photos, writing news for mobile.

·       Lexington, Kentucky, Jan. 21, 2016, social media, smartphone video, data-driven enterprise reporting.

Registration fee: $75.

 Questions? Contact Linda Austin, project director for NewsTrain, at or @LindaAustin_.





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