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2008 NewsTrain Program in Harrisburg, Pa.

DAY 1 – June 25, 2008

All training sessions will take place in the First Floor Conference Room

9:30-10 am


Location: Lobby

10-10:30 a.m.

Welcome and Introductions
Presenters: Lauren Lee, PNA Foundation director, and Elaine Kramer, NewsTrain project manager
10:30 a.m.-12:00 noon

Web video is not Television!

Why: Editors combine new video skills with print-legacy knowledge to enhance the news report online.

How newspapers can employ social media, low-cost methods and critical visual editing techniques for making and distributing engaging, interactive news films. Themes include managing reporter-generated video content and developing a multi-tiered strategy for the video reports.


12 - 1 p.m.

Lunch and Intro to Shooting: Attendees undertake assignment to shoot B-roll sequences and cutaways. Participants will pick up a grab-and-go lunch and head out to start filming.

Presenter: Robb Montgomery

1 – 4:45 pm

You-Do-It Web Video

Why: As an editor, you need to be familiar with how to put together a brief news video for the Web.

Learn the lingo and the steps for producing brief news videos for the Web. Working in small groups and using cameras and editing tools, you will get hands-on experience gathering the elements of what it takes to put together a video, start to finish.

Presenter: Robb Montgomery

4:45 – 5 p.m.Coffee Break
5:00 - 6:15 p.m.

News Ethics and Values in the Digital Age

Why: News values and ethical decision-making remain critical, no matter the platform.

As new formats and concepts emerge, new issues involving ethics and standards develop too. For example: What are your policies on removing offensive anonymous postings? How do you police images that may have been altered? Do you use user content in an effective and important way? How do you correct errors? Should a journalist tell someone that he is taking their picture with a camera phone with the intention of posting it on the Web? Learn to apply your journalism values and ethical know-how to these intriguing new issues, as well as to old issues such as privacy, anonymous sources and tone as redefined by digital media.

Presenter: Carol Nunnelley, moderator, and Panel

6:15 p.m. End of workshop Day 1
6:15 p.m. Reception

Why: Because you deserve it!

The conversation continues at a reception, sponsored by PNA.

Location: Patio, weather permitting

DAY 2 – June 26, 2008

All training sessions will take place in the First Floor Conference Room

7:45 a.m.Continental breakfast available

8:15 a.m.

Welcome back & announcements

Presenter: Elaine Kramer

8:30-9:30 a.m.

The Big Picture

Why: You want to understand the digital transformation of news coverage and information distribution, and particularly, how the news media’s relationship with readers is changing.

This course provides an illustrated tour of the dynamics of social media tools, RSS, database driven reporting, Web video, interactive multimedia and social networks.

Presenter: Robb Montgomery

9:30 – 9:45 a.m.

Coffee Break

9:45-11:15 p.m.

Multi-Platform Story Planning

Why: Editors need to plan constantly for now, a few minutes from now, tomorrow and next Sunday.

This course discusses techniques for planning coverage of breaking news and enterprise stories, learning to develop from the very beginning the components for publication in multiple media.

Presenter: Susan Jacobson

11:30 – 12:30 p.m.


Location: Kitchen / First Floor Conference Room / Patio

12:30 - 2 p.m.

Covering Communities in New Ways

Why: You want to give readers thorough coverage, but you have fewer staffers and less time.

This seminar helps you learn to use social networking, aggregation and other Web-driven techniques to cover the news.

Discussion on planning stories for multiple media will draw on case studies, examples and Q&A from delegates attending. Remember the expertise in the room.

Presenters: Ellyn Angelloti and Robb Montgomery

2 - 2:15p.m.

Coffee Break
2:15-3:00 p.m.

Lab for Video Editing and Social Multimedia Tools

Practice time for delegates to edit their videos, slideshows, podcasts and social media tools for reporters and editors.


Coffee Break


Creating Change Back in the Office

Why: Every editor can help lead change, beginning with material learned at this NewsTrain.

Learn strategies to help you lead your staff through changing times, and motivate journalists to see the potential for doing great journalism in new ways. Editors will develop a plan for implementing a new program, project or skill when they return to their newsrooms.

Presenter: Elaine Kramer

4:15 p.m.NewsTrain Caboose
Feedback forms and goodbye
Presenter: Elaine Kramer

4:30 p.m.

Workshop ends

Associated Press Media Editors

APME is a professional network, a resource for helping editors and broadcasters improve their news coverage and newsroom operations.

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