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NewsTrain in Fort Worth Oct. 12-13, 2010

APME and the Schieffer School of Journalism at Texas Christian University
will host a NewsTrain workshop Tuesday-Wednesday, Oct. 12-13, 2010, in Fort Worth.

Prizes! Prizes! Prizes!
Those who attend NewsTrain qualify for drawings for coveted and valuable prizes.
Click here for specifics.

You may attend both days, or pick a day/pick a track. Registration costs $50 for one or both days.

Registration includes lunches and coffee breaks both days, and also breakfast snacks on Day 2.

The Schieffer School will host a reception after the workshop sessions on Oct. 12.

Track 1 / Nimble Leader:
Creating a Constructive Culture / Burdick
Coaching Writers and Planning Content / Roberts
Breaking News Without Breaking Trust / Pugh
Effective Feedback / Burdick

Track 2:

The Big Picture of the Changing Media World / Buttry

Your Data Strategy - What Info to Collect and How to Use It / Stiles

Media Business Literacy / Janik

New Ways to Develop Beats / Roberts

For the detailed agenda and course descriptions, click here.


Jake Batsell is an assistant professor of journalism at Southern Methodist University, where he teaches digital journalism, manages the Division of Journalism's Convergence Newsroom and serves as faculty adviser to the multi-platform SMU Daily Mustang ( He previously was a staff writer for The Dallas Morning News, where he also shot and edited video as the metro desk’s "hybrid" reporter. Before moving to Dallas in 2004, Batsell was a business writer for The Seattle Times. He also has written for the Chicago Tribune, San Jose Mercury News, Arizona Republic, Washington Post, Fort Worth Star-Telegram and Austin American-Statesman. He holds a Bachelor of Arts in journalism from Arizona State University and a Master of Arts in government from The University of Texas at Austin.

MARCI BURDICK is senior vice president for broadcasting/cable for Schurz Communications, a privately held, family owned media company. Burdick has worked for Schurz for 22 years, including as television VP, president/general manager of WAGT-TV in Augusta, Ga., and news director at KYTV, Springfield, Mo. She has won two national Edward R. Murrow awards, many regional Murrow awards, four regional Emmy awards, the national Iris Award and several dozen state broadcast association awards. She is on the National Association of Broadcasters executive committee and is past president/chairman of both the NBC Affiliates Association and Radio-Television News Directors Association. She has taught leadership topics at the Poynter Institute.

STEVE BUTTRY is director of community engagement for TBD, a digital local news operation covering the Washington, D.C., area for Albritton Communications. He previously was editor of The Gazette and GazetteOnline and C3 Innovation Coach at Gazette Communications in Cedar Rapids, Iowa. Among many other previous jobs, he trained journalists for three years at the American Press Institute in the mid-2000s. Steve is passionate about a future new business model for the news business and a transition to a mobile-first strategy. Steve was named E&P's Editor of the Year and one of Quill's 20 to Watch in 2010. He blogs at

ANDREW CHAVEZ is a new media specialist for the Schieffer School of Journalism at Texas Christian University and is enrolled in the school’s graduate journalism program. He is also the author of the Explorations in New Media blog, a Schieffer School project that focuses on trends in emerging media.  He previously worked at the Fort Worth Star-Telegram as a part-time night police reporter. He is a former editor of the TCU Daily Skiff and a 2008 graduate of the Schieffer School.

MELINDA JANIK has been chief financial officer and senior vice president of GateHouse Media since February 2009. She previously served as an officer, VP and controller of Paychex, Inc., a provider of payroll and human resource services. Prior to joining Paychex, Inc., she served as Sr. VP and CFO for Glimcher Realty Trust, a mall Real Estate Investment Trust based in Columbus, Ohio, and before that was VP and treasurer of NCR Corporation, a technology company based in Dayton, Ohio. She holds an MBA in finance and accounting and a bachelor's degree in chemistry from the State University of New York at Buffalo.

ELAINE KRAMER leads APME’s NewsTrain and Online Journalism Credibility Projects, and is an independent journalism and leadership trainer. She was managing editor of The Orlando Sentinel from 2001 to 2004. Before that, she was managing editor and then editor of The Morning Call in Allentown, Pa. She held various editing positions at The Hartford Courant in Connecticut over 12 years, and previously worked at The Louisville Courier-Journal; the Belleville, Ill., News-Democrat; and as a Peace Corps volunteer in Sierra Leone. Kramer graduated from Northwestern University.

JOHN LUMPKIN is director of the Schieffer School of Journalism, Texas Christian University. Before joining TCU in 2009, he was AP vice president for newspaper markets in the U.S. and Latin America. During his years at AP, he also served as correspondent and bureau chief in Texas, North Carolina and Iowa and was a corporate officer in 2003. Lumpkin, a graduate of the University of Virginia, worked with the Richmond, Va., Times-Dispatch and the Fort Worth Star-Telegram before joining Associated Press in 1971.  His professional accomplishments include the Jack Douglas Award, an annual award presented by the Texas Associated Press Managing Editors for distinguished service to Texas journalism and Texas APME. He is a member of the Inter-American Press Association, which is dedicated to free press throughout North and South America, and a former director of the Freedom of Information Foundation of Texas.

DANNY MOGLE is the managing editor of operations at the Tyler Morning Telegraph. He oversees special projects and coordinates newsroom operations with the company’s media partner KYTX CBS19, magazine division, websites and social media initiatives.He has a bachelor’s degree in journalism from the University of Texas at Austin and is working on a master’s degree in communication at UT Tyler. During 25 years at the TMT he has held many positions.

MITCH PUGH is the editor of the Sioux City Journal, a 40,000-circulation daily newspaper in northwest Iowa and one of Editor & Publisher's "10 That Do It Right" in 2009. Prior to his tenure in Sioux City, Pugh was a managing editor for the Suburban Journals of Greater St. Louis. He has also served as an editor and writer for news operations in suburban Chicago and Denver. In 2009 he led an APME Online Journalism Credibility Project called Breaking News Without Breaking Trust, which explored the practical issues of breaking news via digital platforms while maintaining high levels of credibility with readers and ethical standards of journalism.

is a newsroom trainer and consultant who works with news organizations throughout the U.S. and Canada. From 2003-2010, Roberts was Deputy Managing Editor Staff Development at The Arizona Republic. There, he was responsible for all newsroom training, served as writing coach, edited major projects, and provided training at Gannett newspapers around the country. Since 2006, Roberts was been part of the leadership team transforming the Republic into one of Gannett's new Information Centers. In addition to working with newsrooms, Roberts helped create and launch NewsTrain, designed and taught API's first online seminar for copy editors, and is a regular speaker at National Writers Workshops, the Freedom Forum and regional AP and SPJ workshops. Before coming to the Republic in 2003, Roberts was Features Editor, AME/Features-Business, and then for 10 years the Training Editor/Writing Coach at The Cincinnati Enquirer. He also worked as a writer and editor at the Midland (Michigan) Daily News, the Detroit Free Press, and as a senior editor at two magazines. He taught feature writing at the University of Cincinnati and speaks regularly at the Walter Cronkite School of Journalism, Arizona State University. He is a graduate of the University of Michigan and holds a master’s in training and human resource development from Xavier University.

MATT STILES writes about government and politics with a focus on computer-assisted reporting for The Texas Tribune. Previously, he was a government reporter at the Houston Chronicle. While there, he won the newspaper's Jesse Award for service journalism and beat reporting and was its reporter of the year in 2007. Before joining the Chronicle's staff, Stiles worked as a reporter for nearly four years at The Dallas Morning News. A native of Tallahassee, Florida, he has a degree in journalism from the University of Texas at Arlington. 

TOMMY THOMASON is the director of the Texas Center for Community Journalism at Texas Christian University, one of only five such community journalism centers in the United States. He was the founding director of the TCU Schieffer School of Journalism.   Thomason began his career in journalism in the early 1970s with the Associated Press, working as a sportswriter in Arkadelphia and Little Rock, Ark. He has taught journalism at five universities and has been at TCU since 1984. He has been one of the nation’s most active researchers on the media's treatment of crime victims. He is the author of More than a Writing Teacher: How to Become a Teacher Who Writes, Writer to Writer: How to Conference Young Authors, Write On Target: How to Prepare Young Writers for Success on Writing Achievement Tests, Absolutely Write: Teaching the Craft Elements of Writing, Writeaerobics: 40 Exercises to Improve Your Writing Teaching, and Tools, not Rules: Teaching Grammar in the Writing Classroom. He is also the author of one picture book for children, O is for Oil.

Hotels in the area:

(817) 698-9595
The Holiday Inn Express is holding 10 rooms at the discounted rate of $109 for NewsTrain participants. These are first-come-first serve up until Oct. 4. Ask for the rooms under the discount code of "NewsTrain."

Other hotel options:

(817) 335-2000
Approximately 1 mile from TCU

(817) 698-9595
Approximately 3 miles from TCU

(817) 338-4808
Approximately 1 mile from TCU

(817) 335-1300
Approximately 1 mile from TCU

(817) 870-1011
Approximately 1 mile from TCU

(817) 878-2554
Approximately 2 miles from TCU


Elaine Kramer, APME NewsTrain Project Manager,, (412) 805-0812

John Lumpkin, director of the Schieffer School of Journalism, TCU,

Local partners:

Schieffer School of Journalism, Texas Christian University

The Associated Press

Fort Worth Star Telegram

Texas Center for Community Journalism

Texas Press Association

Abilene Reporter-News

Waxahachie Daily Light

Tyler Morning Telegraph

San Antonio Express-News

Dallas Morning News

Southern Methodist University

Associated Press Media Editors

APME is a professional network, a resource for helping editors and broadcasters improve their news coverage and newsroom operations.

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